Hi, I'm Joell Stocchero — a strategic , human-centered , and collaborator who thrives on bringing momentum to vision in tricky markets.

Seasoned in complex, high-stakes industries, I thrive on tight feedback loops and even tighter collaboration.
Explore careerI believe two things can be true at once: we can be bold and strategic, kind and critical, fast and thoughtful. Car seats? Essential and insufferable.
Read About meExplore my experience.
Scroll right
RudderVirt
Foundational design for the MVP experience of a classroom platform that auto-deploys virtual machines and grades IT challenges in real-time using AI.
Read case studyStandd
Founded and led product for Standd, an AI platform that streamlines due diligence by extracting key insights from legal and financial documents.
Hoth Intelligence
Designed the first experience for Hoth’s AR platform, helping surgeons plan high-risk procedures with real-time 3D imaging and AI using Microsoft HoloLens.
Knome
Built AI-powered workflows for Knome, a mobile app that translates home inspections into actionable task lists for buyers.
Fresh Food Connect
Improved UX for iOS app, enabling gardeners to donate excess produce to local food access organizations with ease.
Parsyl
Managed Parsyl’s cold chain monitoring platform used to track vaccine deliveries in Africa, ensuring safe arrival in low-connectivity environments.
Aetna
Led internal product strategy for the design team at Aetna, improving tools and aligning teams across one of the world’s largest health insurance providers.
Origent Data Sciences
Founding designer for Origent’s ALS platform, using predictive algorithms to help neurologists forecast disease progression and match patients to clinical trials.
Read case studyKit Check
Designed the MVP for Bluesight, a hospital tool that evolved into an award-winning platform preventing drug diversion.
ElevatedThird
Audited and improved UX across complex digital properties for enterprise clients in insurance, logistics, and education.
Agora Inc.
Started the first UX team and redesigned internal systems used by 700+ employees across publishing, sales, and customer service for a global publisher.
Looking for a resume? I've got three options. A structured one, a sleek one and one that whispers sweet keywords to an algorithm. Pick your poison and let the downloading begin.
Curriculum Vitae
Testimonials from the field
“As the meme goes, any successful venture needs to not only build the thing right but also build the right thing. With Joell at the helm, building the right thing is par for the course.”
“She solves problems with a focus on the user and always fights for what is right. She is never afraid to dive in technically, or do whatever it takes to move the proejct forward.”
“Dependable does not even begin to touch on her committment to a product team.”
“Joell is a force behind our product-ivity. Thanks to her, my day is considerably easier with her design prototyping, requirements wrangling, user engagement, conflict resolution, and team leadership efforts.”